Why Advertise at Smart Bride?
Smart Bride is an Australian Internet-based Wedding Directory
that does not waste your time with useless leads and enquiries.
Our support team has over 10 years of web development
and eMarketing experience, resulting in brides being seamlessly
delivered to your business as highly qualified and targeted leads.
Want more Bride Enquiries?
Smart Bride is arguably among the elite wedding
directories in the southern hemisphere, designed from the 'ground-up'
for today's busy Internet savvy bride.
With a heavy focus on wedding fashion, bridal
makeup, rings and jewellery, flowers and floral bouquets, stationery
and invitations, cars, including a further 31 wedding related
categories, Smart Bride delivers a dynamic, powerfully clean and
iconic interface to the end user.
Product Based, Supplier Focused
Our
dynamic product catalogues have been the talk of the wedding industry
since their inception in early 2007, resulting in over 85% of
our brides befriending our feature-rich shopping tools.
The Intuitive tool-set included with our online
product catalogues, enable brides to show and tell others about
specific items at 'Smart Bride', whilst creating online shopping
lists and wishlists.
View catalogue sample: Wedding
Dress Catalogue
How many Hits does Smart Bride Get?
This is our most commonly asked question and
after 10 years of online development, programming and eMarketing,
we are unanimous at Smart Bride that this questions is largely
confused.
What are 'Hit's and are they Important?
'Hits' are simply defined as someone on the
Internet, clicking a link to a web site via a search engine, or
typing a URL directly into a browser to reach a predetermined
web
site.
The problem with 'Hits', is that there is no
other course of action required by the visitor, so many poorly
designed directories (whilst achieving a 'High' number of hits)
simply lack 'CTR'.
What is CTR and why does it Matter?
'CTR' (click through rate) is the real Internet
benchmark of a well designed directory. It ultimately determines
whether a visitor is able to find the specific thing or things
that were originally being searched for.
In summary, the hallmark of a well designed
directory portal such as 'Smart Bride', is a high 'CTR' which
ultimately results in higher sales for suppliers, and a heightened
experience for the end user.
'Hits' versus 'CTR'
Smart Bride currently boasts a 'CTR' of over
80% meaning that, of the thousands of brides that 'Hit' our directory
monthly, more than 80% are able to locate the item, product or
service they originally searched for.
From a wedding supplier's perspective, you
can understand why Smart Bride is decidedly more interested in
'CTR' than 'Hits'.
Sell
a Wedding Dress
